This much-loved chocolate brand came into existence in 1896, when the Maršner family started a small confectionery business in Prague. The brand quickly gained popularity and within a short time represented one-third of chocolate production in the Czech Republic. In 1991 its market position was further strengthened after the Nestlé acquisition. Since then, the Orion brand – known for craftsmanship, quality and localness – has gained even more popularity with Czech and Slovak consumers.

The benefits of chocolate

Eating chocolate has its benefits and feeling happy is one of them. Studies have found that ingesting dark chocolate stimulates the release of endorphins that make us feel good. Additionally, chocolate can stimulate the body’s production of serotonin, acting as a natural anti depressant. So, cheer up that someone special in your life with a little bit of chocolate.

The delicious nibble everyone loves! Colourful coated chocolate confectionery in a variety of individual, multi-pack or special occasion formats. A long-time favourite in many countries including the UK, Germany, Australia, South Africa and Canada. Initially named ‘Chocolate Beans’, the Smarties brand has held a special place in people’s hearts since 1937.

Continuous product improvements, including a shift to no artificial colours or flavours, ensure that Smarties brand remains a popular choice for kids and adults alike.